Meta integration

Facebook & Meta—connected once from ShopZero

Sell where Bangladeshi buyers already spend time. Connect Meta once, then sync your catalog, create ads, and keep Pixel on the storefront without juggling separate logins for every channel.

One OAuth. Multiple channels.

A single Facebook connection powers catalog sync and ads. Bind a catalog and/or ad account + Page from settings—ShopZero keeps one shared token; Meta remains the system of record for campaigns and spend.

What you can run today

Built for merchants who already promote on Facebook—not a black-box “social autopilot.”

Product catalog sync

Push inventory from ShopZero to a Meta catalog (ShopZero → Meta). Keep titles, prices, and availability aligned after you edit products—optional auto-sync or sync on demand.

Facebook ads from ShopZero

Create traffic (link) ads without living in Ads Manager. Campaigns live in Meta; ShopZero stores the connection and bindings so you can promote faster from the merchant app.

Promote on Facebook

Promote products from the flow you already use when listing—less context-switching when you want a quick push to Facebook.

Pixel on the storefront

Add your Meta Pixel ID in tracking settings. Purchases can appear in Meta Insights when Meta attributes them; Pixel is independent of the catalog/ads connection.

Clear expectations

We would rather set this up honestly than oversell it.

  • Meta bills ad spend—ShopZero does not take a cut of your Facebook ad budget.
  • Catalog and ads are plan features; your plan must include them for those channels to unlock.
  • Catalog sync pushes ShopZero → Meta. Edits made only inside Meta are not pulled back into ShopZero.
  • Messenger, Instagram inbox, WhatsApp, and comment bots are on the roadmap—not live as full channels yet.

Typical setup

If Facebook already drives your orders, this is the short path.

  1. 1Confirm your plan includes Meta catalog and/or ads features.
  2. 2Connect Facebook once from Integrations → Meta.
  3. 3Bind a catalog and/or ad account + Page; verify your domain for catalog sync.
  4. 4Sync products, create ads or promote from ShopZero, and keep Pixel on the storefront.

Already selling on Facebook? Connect Meta and keep catalog + ads next to your orders.